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Brands and the brain : How to use neuroscience to create impactful brands

By: Series: IIM Ahmedabad business booksPublication details: Penguin Portfolio /Penguin Random House 2022 GurgramDescription: viii, 352p. note. 20 cm x 13 cmISBN:
  • 978-0143452614
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 658.407124, SAH (Browse shelf(Opens below)) Available 21479

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