Advertising and promotion : an integrated marketing communications perspective

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Publication details: McGraw Hill India 2022 ChennaiEdition: 12th edDescription: xxxi, 712p., notes, ind., 28 cm x 21 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	659.1, BEL (Browse shelf(Opens below))		Available		21756

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