Pricing and revenue optimization

By:

Philis, Robert L

Publication details: California: Stanford University Press, 2021.Edition: 2ndDescription: 472pISBN:

978-0804746984

Subject(s):

-- business operations -- pricing -- revenue management

DDC classification:

658.1554

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.816 PHI (Browse shelf(Opens below))		Available		22524

Recommended by: Banikanta Mishra

Contents:
1 Background
2 Introduction to Pricing and Revenue Optimization
3 Models of Demand
4 Estimating Price Response
5 Optimization
6 Price Differentiation
7 Pricing with Constrained Supply
8 Revenue Management
9 Capacity Allocation
10 Network Management
11 Overbooking
12 Markdown Management
13 Customized Pricing
14 Behavioral Economics and Pricing

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