Advertising worldwide : concepts, theories and practice of international, multinational and global advertising by Marieke de Mooij
Material type: TextLanguage: English Publication details: New York: Prentice-Hall International, Inc. 1997Edition: 2nd edDescription: xvi, 570p., app., ind. 23 cm x 17 cmISBN:- 0132885980
- 659.1 MOO
Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | KEIC | 659.1 MOO (Browse shelf(Opens below)) | Available | 1787 |
1997-12-08
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