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Advertising worldwide : concepts, theories and practice of international, multinational and global advertising by Marieke de Mooij

By: Material type: TextTextLanguage: English Publication details: New York: Prentice-Hall International, Inc. 1997Edition: 2nd edDescription: xvi, 570p., app., ind. 23 cm x 17 cmISBN:
  • 0132885980
Subject(s): DDC classification:
  • 659.1 MOO
List(s) this item appears in: Advetising
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 659.1 MOO (Browse shelf(Opens below)) Available 1787

1997-12-08

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