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Building the perfect beast: what really happens in brand management

George, Neil

Building the perfect beast: what really happens in brand management - Noida HarperCollins Publishers 2018 - 137p., 20 cm X 25 cm

ISBN: 9789353020385

Subjects--Topical Terms: --comic books--graphic novel--new product launch--brand management

Dewey Class. No.: 741.5973

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