Using semiotics in marketing : how to achieve consumer insight for brand growth and profits
Publication details: Kogan Page 2020 LondonDescription: xvi, 260p., glos., ref., ind., 24 cm x 16 cmISBN:- 978-1789662078
Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | KEIC | 658.80014, LAW (Browse shelf(Opens below)) | Checked out | 02/22/2023 | 22065 |
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