Games and gamification in market research: Increasing consumer engagement in research for business success

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Material type: Text

TextPublication details: London KoganPage 2019Description: xxii, 333p., note., ind., 23 cm X 16 cmISBN:

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List(s) this item appears in: New Arrivals | New Arrival 25 April 2023

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode
Donated Book	KEIC	New Arrivals	658.830285, ADA (Browse shelf(Opens below))		Available		22302

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